Playing The Long Game

Honor Bradbeer is a Melbourne-based artist. In the art world, she tells us, aging liberates rather than constrains, and artists of any age can gain fame and recognition. Advertising world, take note.

Big Jane is Going Large

Jane Evans created the first ad to ever show a divorced couple, the first to show men doing housework effectively, and Australia’s first craft beer, James Squire. Now she has been recognised by Campaign Magazine UK as a Trailblazer of the future, and promises that her future will be as radical as her past.

Team Talk: Lara and Liz

Liz Simpson and Lara Smith grew up competing against each other at the same school in the same small town before teaming up at RMIT. Now their competitive spirits are focussed on getting their first job out of uni.

A creative career span

Catherine Alexander, copywriter at The Hallway, uses GIFs and Haikus to get a voyeuristic look into the future of a creative’s career. (Warning: it’s grim.)

Gabberissue #5: Feedback

Feedback can crush a great idea. Now some of Australia’s top Creative Directors share their trade secrets on how to keep great work alive in the wake of client feedback.

Gift of the Gabberer:
Dee Madigan

Dee Madigan is co-founder and ECD at Campaign Edge where she wrangles state and federal election campaigns for the ALP. She’s also on your TV as a regular on Gruen, The Drum and Sky News. Dee talks about her career, and what feedback looks like when you’re selling politicians instead of brands.

The Sound of Feedback

Ellie Dunn, writer, drummer and rocker, compares client feedback to live audience feedback. You’ll never guess which one hits the high notes. Photo credit: Tracey Lee Hayes

Wheel of Feedback

Holly Burgess and Lucy Logan are a creative team at Leo Burnett, Melbourne. Take a spin of their wheel of feedback for an insight into the emotional rollercoaster of creative reviews and client feedback.

Beware the Feedback Loop

When feedback is not specific, it can be left wide open to interpretation - as JWT Melbourne Senior Creative, Nick Sellars, illustrates with this animated exploration via Google Translate.

Sadvertising

Sadvertising is a short fiction series by writer, Ennis Cehic which explores the existential dramas of working in the creative industry. Formerly, Ennis worked as a copywriter at CHE Proximity.